• Digital Marketing

    Joe Cianciotto –How Does A Creative Director Makes the Difference?

    Creative directing is the most important thing from an advertisement and brand-building format of a marketing company. Every movie will have to be marketed well so that people will have a sense of anticipation for the forthcoming movie. Good interpersonal skills from the creative director with good knowledge of graphic designing will help the person to flourish.

    Joe Cianciotto in New York on creative director roles

    The role of the creative director is like that of conducting and composing together. The music composer will compose the music and will conduct the music. Both needs to have a different style of creativity, and in the same manner, a creative director should show the articulation for conducting the team.

    The creative director will take up on the role of art director in the film and can contribute more than the art director. The creative director will give inputs related to enhance the production and to make full use of the existing  facilities in the set Art directors will have to create materials sometimes from scarp and make it useful for film shooting because of lack of availability of material.

    Creative directors are in demand for graphic animation sequences, and they are in demand for horror mode films and sc-fi films. Science fiction films will use many technology advancements in their movies and sometimes they may use the weapons that can be in use twenty years from now on.

    Creative directors will ensure that the visualization part as envisioned by the script writer and director is taken forward and the creative director will also ensure that production budget is not crossed.

    Professional role of creative director

    Art director or creative director should have a flair for designing and should be able to make optimal use of the latest technologies. The creative director should understand the needs of the movie director and should also have the capability of building models. A creative director should have the ability to lead the team and should also have the ability to understand the needs of the director. Sometimes director may come and demands a product that should be made without having enough time at their disposal and art director should ensure that they succeed in that. The creative director should commit to ensuring that the job gets done and should help the directors to guide the audience along with it asserts Joe Cianciotto.

    How to forge growth as creative director?

    Joe Cianciotto states that there is no fixed formula for a creative director to succeed. Every creative director is unique and will have to adjust their style based on the budget and availability of things. Creative director should have the patience to get things done from the team and should inspire the team to produce big things. Creative director should guide the cameraman and other teams who will assist the director, and when making horror movies, the creative director should give valuable inputs. Creative director should help in ensuring that right lighting is done for horror films and should also ensure that it does not resemble any other movies.

  • General

    Helping A Hero And Spark Energy Handeshaked For A Good Cause

    Spark Energy has partnered with Helping a Hero Foundation. It is an organization that offers homes to the veterans who got wounded in the war. Meredith Iler, the founder of the group states that the purpose of providing these houses is to make the veterans live independently. Further, she said that the houses are given to them free of cost and designed in such a way so that they forget that they got hurt in the war.

    Meredith Iler Proudly Tells About Sergeant Daniel Cowart

    Helping A Hero organization has awarded a home to Sergeant Daniel Cowart on 13th May. Daniel is a Silver Star Army Veteran. Joining hands with the Spark energy this award was given. He was also given free electricity for one year gift along with the home

    During the time of a patrol in Iraq, Daniel’s team crossed a vehicle with insurgents that were keeping bombs on the roadside. When the team tried to stop them, an argument happened, and Daniel tackled one insurgent. It was so unfortunate that the insurgent had explosives and it strapped his body and got fire. Daniel lost his left leg at this time.

    Daniel was awarded the Silver Star award. He got this award for his brave action in fighting the enemies. This award is given to every military force in the US who serves a courageous battle for the nation. It is the 4th highest award offered to the people in the U.S Armed forces.

    Meredith and the board felt that he deserves a home for his heroic action is fighting for the nation.

    Meredith Iler Founder Helping A Hero Organization

    • Helping a Hero, a nonpartisan and nonprofit organization in Houston offers a home for the veterans who are injured in the war.
    • The organization primarily offers homes that are specially designed with equipment in consultation with veteran, communities, developers, and builders.
    • Helping a Hero works towards engaging the community by offering resources and services for the wounded heroes in the US.
    • It also helps in programs including recreational activities, caregiver retreats, marriage retreats, etc.
    • Beyond everything, the board offers emotional and financial support.

    Details About the Home

    Daniel and the family members were invited home along with thousand supportive neighbors. Music Legend Lee Greenwood also took part in the event.

    The home has four bedrooms and three baths. It is ultimately wheelchair accessible, with broader hallways and doorways. Had a roll-in shower and a roll-under sink. The toilet area is adaptable,

    Daniel Cowart felt very proud for being honored and mentioned that this gesture makes his mind positive.

    Spark Cares

    At Spark Energy, it is believed that energy suppliers can offer more support than looking at only ways to conserve energy. They have partnered with Helping A Hero organization to improve the quality of life of the children of the military veterans. They are working towards making the communities a better place to work and live. They felt proud about giving their first veteran home with the help of Meredith Iler’s Helping a Hero Foundation. Further, they Spark request all gas and energy suppliers to extend support for such a noble cause.